Dr. Kaibin He

Dr. Kaibin He is the Co-Founder of Credamo, a globally recognised data intelligence and online research platform serving over 3,000 universities and 4,000 enterprises worldwide.

Credamo provides a one-stop suite covering survey design, an online sample base of over three million respondents, data cleaning, and statistical modelling, completing what would traditionally be weeks of research work in a matter of hours.

He holds a Doctor of Philosophy in Marketing from the Guanghua School of Management, Peking University, where his doctoral research spanned marketing strategy, corporate governance in state-owned enterprises, and competitive strategy.

He joined Credamo's founding team in 2019 and has played a central role in the company's growth, championing early adoption of the Minimum Viable Product methodology and driving expansion across academic and commercial markets.

He is a sought-after speaker at major academic forums and serves on the Academic and Executive Committees of the CMAU National Undergraduate Market Research and Business Planning Competition, reflecting a sustained commitment to developing the next generation of research talent.